…But only a few achieve
Because of Social Capital
So, what is Social Capital?
The new demand-side paradigm has positioned the consumer at the
epicenter: yet we still need to go one step further and make the
Citizen[sit-uh-zuh n, -suh n] an individual that is driven by his or her own individual values and who forms part of a community. the bull´s-eye of our thinking.
Sustained by two pillars
To concentrate on the Stakeholders[steyk-hohl-ders]: a person or a group of people who have an interest in the company for being part of its shareholders, human team, and/or society.´ benefits, including but not limited to the company´s shareholders
To Invest in becoming a Reference Company[ref-er-uh ns kuhm-puh-nee] A business that supplies to the community benefits, both collectively and individually, that go beyond the mere product and services offered, and instead focus on creating positive externalities. within your community, instead of just a profit generator.
So , how do I optimize my Social Capital?
Simple, by designing the most relevant approach and selecting the right
technological tools to: listen, understand and, most importantly, relate.